Apple & Grape Harvest Festival 2026 – Street Carnival (Rebel 97.1 FM Stanthorpe)

Radio Station: Rebel 97.1 FM Stanthorpe

Date of Activation: March 2026

Overview

Rebel FM was proud to support the 2026 Stanthorpe Apple & Grape Harvest Festival through naming rights and promotional support for the Rebel FM Street Carnival.

As one of Stanthorpe’s local radio stations, Rebel FM understands the importance of supporting major community events that bring people together, celebrate local identity and encourage visitation to the region. The Apple & Grape Harvest Festival is one of the Granite Belt’s most recognised events, shining a spotlight on local growers, producers, businesses, performers and community groups.

Our involvement helped promote the Street Carnival to local listeners and visitors, while providing on-the-day presence, personality and live radio support across one of the festival’s key events.

Campaign Support

Rebel FM supported the Street Carnival with a dedicated radio and activation campaign designed to build awareness, encourage attendance and create energy around the event.

The Street Carnival featured major Festival highlights including the Grand Parade, the Balancing Heart Celebrity Grape Crush and the evening fireworks.

Inclusions

Rebel FM’s support included:

50 x 30 second radio commercials promoting the Street Carnival in the lead-up to and including the day of the event
10 x 30 second live roadie crosses during the carnival
On-air promotion encouraging listeners to attend and take part in the Festival atmosphere
Organic social media support through Rebel FM social pages
Rebel FM signage in a prime event position
Rebel FM branded presence on site
Rebel FM inflatable mascot / Rock Dog activation
Staff and promotional team support during the outside activation
Promotion of the Festival as a key local community event

Outcomes

The campaign provided strong community support for the Apple & Grape Harvest Festival and helped reinforce Rebel FM’s connection with the Stanthorpe region.

Key outcomes included:

Increased awareness of the Rebel FM Street Carnival across the local Rebel FM audience
Additional on-air reminders in the lead-up to the event
Live event presence that helped build atmosphere and community engagement on the day
Support for local tourism, local business and regional visitation
Positive association between Rebel FM and one of Stanthorpe’s most important community events
Continued reinforcement of Rebel FM as a local station that supports local initiatives

Community Impact

The Apple & Grape Harvest Festival is more than an event. It is a celebration of Stanthorpe’s people, produce, history and community spirit. Rebel FM’s involvement helped amplify that message and support the Festival’s ability to attract locals and visitors to the region.

Local radio plays an important role in keeping communities connected. By supporting initiatives like the Apple & Grape Harvest Festival, Rebel FM helps promote local pride, encourage participation and support the businesses and volunteers who make these events possible.

Summary

Rebel FM was pleased to support the 2026 Apple & Grape Harvest Festival through the Rebel FM Street Carnival. The campaign delivered valuable on-air exposure, live activation support and community-focused promotion for one of Stanthorpe’s most significant local events.