Apple & Grape Harvest Festival 2026 – Wine & Food Fiesta (The Breeze Stanthorpe)

Radio Station: The Breeze

Date of Activation: March 2026

Overview

The Breeze was proud to support the 2026 Stanthorpe Apple & Grape Harvest Festival through promotional and on-site support for the Wine & Food Fiesta.

As a local radio station, The Breeze recognises how important major community events are to regional towns. Events like the Apple & Grape Harvest Festival bring people into the region, support local producers, create opportunities for local businesses and give the community a chance to celebrate what makes Stanthorpe and the Granite Belt so special.

The Wine & Food Fiesta formed part of the Festival’s main weekend program, offering entertainment, local food, regional wines, breweries and gourmet produce in Weeroona Park.

Campaign Support

The Breeze supported the Wine & Food Fiesta with a dedicated promotional campaign designed to increase awareness, promote attendance and encourage listeners to enjoy the Festival weekend.

The campaign highlighted the relaxed festival atmosphere, local food and wine, live entertainment and the opportunity for locals and visitors to experience the flavours of regional Queensland.

Inclusions

The Breeze’s support included:

50 x 30 second radio commercials promoting the Wine & Food Fiesta in the lead-up to and including the event
10 x 30 second live roadie crosses by on-site personalities during the Festival
On-air promotion encouraging attendance across the Festival weekend
Organic social media support through The Breeze social pages
Breeze signage in a prime event position
Breeze branded presence on site
Kombi / station activation presence
Staff and promotional team support during the outside activation
Promotion of the Festival as a major local community and tourism event

Outcomes

The campaign helped deliver strong community support for the Wine & Food Fiesta and reinforced The Breeze’s commitment to local events and regional promotion.

Key outcomes included:

Increased awareness of the Wine & Food Fiesta across The Breeze audience
Ongoing on-air reminders encouraging locals and visitors to attend
Live presence at the event to support atmosphere and listener engagement
Promotion of Stanthorpe’s local food, wine, produce and entertainment
Support for local tourism and regional visitation
Positive alignment between The Breeze and one of the Granite Belt’s signature community events
Continued positioning of The Breeze as a local station that supports local people, businesses and initiatives

Community Impact

The Apple & Grape Harvest Festival is a major celebration of the Granite Belt and the people who make the region unique. The Breeze’s involvement helped support an event that brings together locals, visitors, producers, performers and businesses across the Festival weekend.

Local radio has the power to connect communities, share important local stories and encourage people to take part. By supporting the Wine & Food Fiesta, The Breeze helped promote a key local initiative that delivers social, cultural and economic benefits for Stanthorpe and the wider region.

Summary

The Breeze was pleased to support the 2026 Apple & Grape Harvest Festival through the Wine & Food Fiesta. The campaign delivered valuable radio exposure, live activation support and community-focused promotion for one of Stanthorpe’s most loved regional events.