Breeze 102.5 FM Wide Bay Breakfast Show Sponsorship – Monthly Report

Radio Station: Breeze 102.5 FM Wide Bay
Show: Breeze 102.5 FM Wide Bay Breakfast Show with Dave Stretton
Date of Activation: May 2026

Overview

Good Life RV continued its sponsorship of the Breeze 102.5 FM Wide Bay Breakfast Show with Dave Stretton throughout May, maintaining a strong presence during one of the station’s most engaged listening periods.

The campaign continues to align the Good Life RV brand with listeners seeking an active, community focused lifestyle, while reinforcing awareness of the lifestyle resort and the benefits of over 50s living on the Fraser Coast.

A key feature during May was the ongoing production of weekly social media shorts featuring Dave Stretton, extending the campaign beyond radio and creating additional opportunities for audience engagement across digital platforms.

Inclusions – May 2026

  • Breakfast Show Sponsorship with Dave Stretton
  • Prime time radio commercials and promotional activity
  • Live reads and sponsorship mentions
  • Hour opener sponsorship integration
  • Weekly social media shorts featuring Dave Stretton
  • Website and logo placement on sponsorship pages
  • Bonus airtime where available

Outcomes – May 2026

  • Continued growth in brand awareness across the Fraser Coast market
  • Strong association with the trusted and familiar Breakfast Show environment
  • Consistent exposure through both on-air and digital channels
  • Increased audience engagement through weekly social media video content
  • Reinforcement of Good Life RV as a lifestyle-focused community offering freedom, connection, and resort style living

Future Opportunities

The weekly social media shorts with Dave Stretton continue to provide excellent engagement and visibility. Looking ahead, we recommend incorporating more informal social media videos featuring Kerry Anne Shoobridge and Dave Stretton.

These relaxed, authentic videos help showcase the lifestyle, community atmosphere, and personality behind Good Life RV. This style of content creates a stronger emotional connection with Breeze listeners, allowing potential residents to better relate to the people and lifestyle that make the community unique.

Summary

The May campaign delivered another month of consistent brand exposure across radio, digital, and social media platforms. Through Breakfast Show alignment, engaging content, and ongoing social media activity, Good Life RV continues to strengthen awareness, build trust, and connect with listeners considering their next lifestyle move.

Audio