Harvey Norman
Radio Station: Rebel FM
Date of Activation: 28th June 2025
Overview
Harvey Norman Warwick, incorporating the franchises for electrical, computers, furniture and bedding combined to promote their End of Financial Year Sales to Warwick locals and across the southern Darling Downs Market with Rebel FM.
The outside broadcast hosted by Rebel FM’s team of Brooksy & JD kicked on Saturday 28th of June, 2025 at the Harvey Norman Centre, Palmerin Street Warwick.
The event started at 10:30am and concluded at 1:30am
Inclusions
- 3 On air personality and up to 2 Rebel roadies on site for up to three hours or duration of the activation
- Road Cruiser and Giant inflatable mascot – The Rebel FM mascot is a 5 Metre high rock dog
- 5 live crosses per hour (60 & 30 sec). These will be done by the on air personality and can include interviews with your suppliers or stakeholders. These live crosses take over from the in studio announcer in between music and ads over the 3 hours.
- 50 X 30 second promotional pointers to promote your event in the five days leading up to your event
- Kids game or giveaway/competition during your activation
- 6 x 60sec Live reads on the Breakfast Show (3 days prior to – 2 per day)
- Social media promotion including Facebook Live (Rebel FM currently has 50,000+ followers) in the lead up to your event and posts during your outside broadcast.
- Paid Social Media in the lead up to the event to local market >50kms from the event venue
Photo Gallery
Videos
Social Media Graphics
