Conserve Our World
A Success Story
Brief
Conserve Our World partnered with Rebel Agency to create a website. The primary goal of this site is to promote their mission: to clearly communicate their dedication to Orangutan habitat conservation and regeneration, and their commitment to empowering the Dayak Forest Culture. The website also serves to raise awareness by informing a global audience about the critical threats facing Borneo’s ancient rainforests and wildlife. It also provides a vital platform for fundraising, allowing individuals and companies worldwide to contribute financially and support their essential conservation projects.
Campaign Objectives
Conserve Our World’s collaboration with Rebel Agency was driven by several key objectives:
- Promote Mission & Values: Clearly articulate Conserve Our World’s dedication to Orangutan habitat conservation and regeneration, and their commitment to empowering the Dayak Forest Culture.
- Raise Global Awareness: Inform a worldwide audience about the critical threats facing Borneo’s ancient rainforests and wildlife.
- Facilitate Fundraising: Provide a secure and accessible platform for individuals and companies globally to contribute financial support to conservation projects.
- Enhance Credibility: Establish Conserve Our World as a reputable and impactful organization in the global conservation community.
- Engage & Educate: Create a compelling online experience that educates visitors and encourages active participation in conservation efforts.
Insights and Solutions
Rebel Agency approached Conserve Our World’s project with the understanding that emotional connection and clear communication were paramount for a non-profit organisation focused on conservation. The website needed to be more than just informational; it had to inspire action and trust. The solution focused on compelling storytelling, visual impact, and seamless functionality for donations.
Key solutions implemented included:
- Compelling Narrative & Visuals: Designing a visually rich website with high-quality imagery and engaging content that tells the story of Borneo’s rainforests, orangutans, and the Dayak culture, fostering an emotional connection with visitors.
- Clear Mission Communication: Structuring content to clearly articulate Conserve Our World’s mission, projects, and impact, making it easy for visitors to understand their work.
- Integrated Donation System: Implementing a secure and user-friendly fundraising platform, allowing for various donation methods and transparent reporting.
- Educational Resources: Creating dedicated sections for information about threats to the rainforest, conservation efforts, and ways individuals can contribute.
- Responsive Design & Accessibility: Ensuring the website performs flawlessly and is accessible on all devices, reaching a global audience effectively.
- Call-to-Action Focus: Strategically placing calls-to-action throughout the site to encourage donations, volunteer sign-ups, and sharing of information.
Results
The launch of Conserve Our World’s new website, built by Rebel Agency, significantly amplified their reach and impact. The results demonstrated a powerful transformation in their ability to connect with a global audience and secure vital funding:
- Increased Global Awareness: The compelling content and accessible platform led to a significant increase in visitors learning about Borneo’s rainforests and the organisation’s efforts.
- Boost in Fundraising: The streamlined donation process and clear presentation of projects resulted in a notable increase in financial contributions from individuals and corporations worldwide.
- Enhanced Brand Credibility: The professional and impactful website solidified Conserve Our World’s reputation as a dedicated and effective conservation entity.
- Improved Engagement: Visitors spent more time on the site, engaging with educational content and exploring ways to get involved.
- Expanded Supporter Base: The website became a central point for attracting new supporters, volunteers, and partners for their conservation initiatives.
- Powerful Advocacy Tool: Conserve Our World now possesses a robust digital platform that not only informs but also inspires action, directly contributing to their mission of protecting precious ecosystems and cultures.
“Rebel Agency truly understood our vision for Conserve Our World. The website they built has dramatically expanded our influence, clearly showcasing our mission to protect Orangutan habitats and support the Dayak Forest Culture. It’s now directly enabling vital donations for our Borneo projects. Plus, it’s significantly boosted public awareness of critical environmental issues. Rebel Agency delivered an invaluable asset for our advocacy and financial stability.”

