A success story

Helensvale Plaza

Radio
Target Market: Female 40+
Time Frame: 12 months
Product: Radio
Radio Station: Breeze FM
Campaign Type: Web Design & Development
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“Originally starting on Breeze FM we now advertise on Rebel as well. We have found the relationship to be beneficial for our business. We also used Rebel FM onsite for our Family fun day which was a great success”.

— Lorine, Centre Manager Helensvale Plaza

Brief

Create a catalogue of seasonal radio ads that can be interchanged throughout the year. Focusing on certain vendors relevant to the content of the ad.

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Campaign Objectives

Increase awareness of the centre
Build Facebook numbers and social visits
Launch new website

Insights and Solutions

The overall campaign has gone extremely well, the social visits are growing everyday and the center vendors have noticed the change and complemented all staff on a job well done.

Results

Father’s day competition and also the Christmas giveaway were a success and the client is very happy with Rebel Media.

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